2011-09-12

Bell Canada Customer Care

Okay, so the very title of this post is a form of sarcasm, since the idea of customer care is so foreign to any of these large corporations as to be laughable. Nonetheless, a short remark or two to alleviate some of the awareness I have once again had several minutes of my life stolen by these vultures.

Today I got the customary email telling me that my satellite TV bill was ready. I dutifully clicked…to find it was not, in fact, ready. As this is the sixth time in six months that I have got my “it’s ready!” email only to discover it was not, I decided I would contact bell and suggest to them that the email might best be sent after the actual bill was ready. After all, the customer is in this case saving them the cost of printing a bill. So, a little effort to stop wasting the customers’ time seemed warranted.

Well, my mistake was caring. I clicked on a support link to drop them an email, to find out that…well, you can click “contact us” in seventeen places (I counted) and never once can you get an email location to send a basic customer comment. (I’m sure one was hidden somewhere, but so well hidden it was inscrutable to me, and I wasted enough of my life looking as it was.) My options were to…call. Now, being aware that a call would cost me time sitting on the phone listening to crappy music, or static, I decided they can go stuff themselves on their own time.

Really, I should probably contact the Board of Directors and make an observation about the fundamental disconnect with consumers this represents, and thus the inherent loss of business over time, but they “care” in roughly the same fashion as their customer support cares…which is not at all.

Bell Canada, yet another company run by complacent fools, which will someday succumb to the basic problems clearly represented in their customer service model.

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